An enduring commitment

A shared journey

Building trust, never breaking the intimate pact that binds rider and horse. Facing all obstacles, riding with precision and aiming for excellence, together as one. The very spirit of the sport has defined the strong ties between Rolex and equestrianism for almost 70 years. In partnering with the most prestigious competitions, including the Rolex Grand Slam of Show Jumping, the brand supports riders who are writing the history of the discipline.

My life is driven by the needs of the horses; they return the favour by performing with me and helping to achieve these victories that would be unattainable without them.

Steve Guerdat
An intimate pact

An intimate pact

The relationship a rider forms with their horse is like no other in the sporting world. It is based on a reciprocated trust, forged over years of working together. It is a mutual respect that inextricably binds two beings in a single movement in the pursuit of performance. The search for the perfect technique, the quest for excellence and humility – these shared values underpin the long-term partnerships that unite the brand and equestrianism.

I believe that this is what modern show jumping is about: a close partnership and a solid connection between the horse and the rider.

Kent Farrington
Kent Farrington

The biggest events

Rolex supports all leading events in the equestrian season. It partners leading eventing competitions, including the three that make up the Rolex Grand Slam of Eventing. The brand has also created the ultimate show jumping challenge, the Rolex Grand Slam of Show Jumping, which comprises the four most prestigious Grands Prix in the world. Furthermore, since 2024, the Rolex Series – a shared initiative between the brand and its partners – has brought together six of the sport’s most emblematic, historic competitions.

Present and future talent

Multiple medal-winning riders such as Isabell Werth, established champions including Steve Guerdat and rising stars like Harry Charles – regardless of their track record or experience, all of these equestrians share a set of values that align with those of Rolex. Through its Testimonees, the brand perpetuates the equestrian tradition and encourages young emerging talents with the Young Riders Academy. Every year, this training programme helps five to 10 new riders from all over Europe to blossom.

Present and future talent

When you work with a horse every day to improve, and your effort bears fruit at a major competition, it’s so gratifying.

Martin Fuchs