Review: At ‘Jaja’s,’ Where Everybody Knows Your Mane

Nothing says comedy to me like hot pink, and pink doesn’t get much hotter than the pink of the house curtain that greets you at the beginning of “Jaja’s African Hair Braiding” by Jocelyn Bioh. In the pale and staid Samuel J. Friedman Theater, a fuchsia drop depicting dozens of elaborately woven hairstyles — micro braids, cornrows, “kinky twists” and more — tells you, along with the bouncy Afro-pop music, to prepare for laughter.

That will come in abundance, but don’t in the meantime ignore Jaja’s storefront: gray and grimy and contradicting the pink. With its roll-up grille fully locked down, it’s telling you something too.

What that is, Bioh does not reveal until quite late — almost too late for the good of this otherwise riotously funny workplace comedy set in prepandemic, mid-Trump Harlem. A kind of “Cheers” or “Steel Magnolias” for today, “Jaja’s” is so successful at selling the upbeat pluck and sharp-tongued sisterhood of its West African immigrants that the hasty dramatization of their collateral sacrifice feels a bit like a spinach dessert.

No matter: The first 80 minutes of the 90-minute play, which opened on Tuesday in a Manhattan Theater Club production, are a buffet of delights. Even David Zinn’s set for the beauty shop’s interior, once the grate is unlocked and lifted, receives entrance applause. From that moment on, the director, Whitney White, keeps the stage activated and the stories simmering at a happy bubble.

Unlike the Ghanaian private school students in Bioh’s “School Girls; or, the African Mean Girls Play” and the star-struck Nigerians in her “Nollywood Dreams,” the stylists at Jaja’s are independent contractors. I don’t just mean financially, though they negotiate their prices privately and pay Jaja a cut. They also operate independently as dramatic figures, their plots popping up for a while, momentarily intersecting with the others’, then piping down to make room for the next.