‘OK Doomer’ and the Climate Advocates Who Say It’s Not Too Late

Alaina Wood is well aware that, planetarily speaking, things aren’t looking so great. She’s read the dire climate reports, tracked cataclysmic weather events and gone through more than a few dark nights of the soul.

She is also part of a growing cadre of people, many of them young, who are fighting climate doomism, the notion that it’s too late to turn things around. They believe that focusing solely on terrible climate news can sow dread and paralysis, foster inaction, and become a self-fulfilling prophecy.

With the war in Ukraine prompting a push for ramped up production of fossil fuels, they say it’s ever more pressing to concentrate on all the good climate work, especially locally, that is being done. “People are almost tired of hearing how bad it is; the narrative needs to move on to solutions,” said Ms. Wood, 25, a sustainability scientist who communicates much of her climate messaging on TikTok, the most popular social media platform among young Americans. “The science says things are bad. But it’s only going to get worse the longer it takes to act.”

Some climate advocates refer to the stance taken by Ms. Wood and her allies as “OK Doomer,” a riff on “OK Boomer,” the Gen Z rebuttal to condescension from older folks.

If awareness about the climate crisis has never been greater, so, too, has been a mounting sense of dread about its unfolding effects, particularly among the young. Two-thirds of Americans thought the government was doing too little to fight climate change, according to a 2020 Pew study, while a survey last year of 10,000 teens and young adults in 10 countries found that three-quarters were frightened of the future.