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Copa América Will Return to U.S. in 2024
The relocation of the South American soccer championship is part of an agreement that also includes expanded events for clubs and women in the Americas.
Victor Mather and
The Copa América, South America’s biggest soccer championship, will return to the United States in 2024 as part of a broad collaboration agreement between soccer officials in the Americas that also includes at least one new tournament as well as expanded intercontinental competitions for clubs and women’s national teams.
Concacaf, the confederation that governs the sport in North and Central America and the Caribbean, and Conmebol, which rules the game in South America, announced their agreement on Friday.
Among its obvious soccer and financial benefits — a previous Copa América in the United States was the largest and richest edition in the competition’s history — the agreement signaled a significant restoration of trust between officials from North and South America.
Many soccer relationships in the region were seriously damaged in the years after 2015, when a corruption investigation led by the United States Department of Justice led to the arrests and convictions of dozens of soccer and marketing officials throughout the Americas. Television rights to the Copa América, the century-old South American championship, were central to some of those cases, and two former television executives charged with other crimes are currently on trial in New York.
Despite all that, South American soccer nations have long looked to the United States, with its vast pool of expatriates but also its vast pool of capital, as a market they wanted to tap. But they wanted to do it on their terms.
Now, South America will get access to both, while the United States, Mexico and Canada — the three co-hosts of the 2026 World Cup — will have the opportunity to play in a meaningful and competitive tournament two years before that global event. The success of the 2024 Copa América will go a long way toward determining if a longer term collaboration will become a fixture for soccer in the region.
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