Swimwear
Thongs On and Off the Runways, a History and Timeline
The thong has held a prominent place in various cultures, from ancient Egypt to feudal Japan, long before it…
Accessories Brand Aloha Collection Turns 10, Unveils New Fabrication for Second Chapter
The California-based brand known for splash-proof bags is taking consumers beyond the beach with…
J.Crew Channels ‘90s Swimwear for USA Swimming Collaboration
Coinciding with the limited-edition collection is a campaign featuring USA Swimming athletes.
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Sheer Sparkles Are Trending at Sports Illustrated Swimsuit Miami Fashion Show: Brooks Nader, Joy Corrigan and More
These stars melded the barely-there trend with luminous embellishments.
Alix Earle and Lele Pons in Cult Gaia and More Arrivals at Sports Illustrated Fashion Show Red Carpet During Miami Swim Week 2024
The magazine staged its own runway presentation during Miami Swim Week.
EXCLUSIVE: Alix Earle Is Sports Illustrated Swimsuit’s First Digital Cover Star
Earle's issue is the first of the digital monthly series, which is meant to complement the magazine's annual…
Padma Lakshmi Marries Sheer Details With Lingerie Inspiration at Her Bare Necessities Collaboration Launch Party
Lakshmi and Bare Necessities joined forces for a collection of lingerie, loungewear and swimwear.
Emily Ratajkowski and Good American Bring ‘Self-confidence’ Poolside in New Summer Swimwear Campaign
The brand Ratajkowski was chosen to represent a message of empowerment and self care.
11 Essential Summer 2024 Bikinis
From red hot Skims bikinis by Kim Kardashian to candy-colored swimwear from Frankies Bikinis, WWD rounds up…
French Contemporary Brand Soeur Embraces ‘90s Minimalism in Beachwear Capsule Collection With Lido
The line hinges on three swimsuit styles cut in comfy silhouettes and made using fast-dry fabrics.
Sustainable Swimwear Line Kampos Opens Pop-up at a Tony Sardinia Resort, Collaborates With Local Artist
The brand has designed a seahorse-bearing swimwear capsule collection and is opening a pop-up at the luxury…
How Beyoncé’s Sports Illustrated Swimsuit Issue Cover Changed the Magazine’s Annual Special Edition in a New Direction
The Grammy-winning singer became the first non-model and non-athlete on the cover of the issue in 2007.
Vilebrequin and Blue Note Jazz Club Collaborate on Collection
The collection features such items as swim trunks, a shirt, tote, pouch and hat.
Brittany Mahomes Goes Sheer in Floral Oscar de la Renta Dress for Sports Illustrated Swimsuit Issue Launch Party 2024
Mahomes is featured in Sports Illustrated's annual Swimsuit Issue this year.
M.Gemi and Cosabella Join Forces to Coordinate Sandals and Swim
Inspired by their shared Italian heritage, the midrange shoemaker and Iingerie brand are introducing their…