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Performance Lifestyle Brand Rhone Is Getting Into the Made-to-measure Business

Custom Made by Rhone will use 3D technology to create a pattern for shirts that will be completed in two…

Rhone Names ESPN, CorePower Yoga Veterans to Board of Directors

The addition of these executives comes as the brand prepares to launch womenswear.

Rhone to Be Official On-course Apparel Partner to LPGA and Epson Tours

The activewear and lifestyle brand is launching its first comprehensive women's collection in May.

Rhone Turns Its Attention to Revamping Its Activewear Offer

The menswear brand started out in 2014 offering an updated alternative to workout gear for guys.

L Catterton Sells Stake in Rhone

Tim Tebow and Steve Young are among the new investors in the menswear brand.

Rhone to Launch Women’s Active and Lifestyle Collection

The menswear company will introduce a line of women's performance and athleisurewear next summer.

Rhone Creates Kit, Race for Mental Health Awareness

The menswear brand and its nonprofit partner will donate proceeds from the sale of the kit and from three…

Field Notes: Categories Are Getting a Wellness Edit

A heightened focus on health and wellness is emerging across all markets, including apparel and footwear.

Rhone to Introduce Elevated Nanoprojects Collection

The elevated collection features innovative fabrics and technology.

Technical Features Modernize the New Work Wardrobe

Men's activewear and sports brands have expanded into polished silhouettes with performance features.

Rhone Taking on Men’s Mental Health Discussion

A T-shirt has been created to support the initiative whose sales proceeds will be donated to charity.

Rhone Takes on NBA’s Jimmy Butler as Partner

The Miami Heat player will be featured in the brand's summer campaign and a collection is being considered.

Rhone to Open Flagship in New York’s Flatiron District

The store will join the other active brands in the neighborhood including Nike and Lululemon.

Rhone Launching Women’s Capsule Collection

The line is intended to honor the women who have helped propel the growth of the men's activewear brand.

Guesst Builds a Home for Brands at The Westchester

The technology platform is moving into its own brick-and-mortar locations.

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