Skip to main content

Kingpins China Show Returns with B2B and B2C Activations

After a pandemic hiatus, the first Kingpins China Show since 2019 happened last week. Industrial partners, designers and denim lovers gathered in Hangzhou from May 23-25 for the hybrid B2B and B2C event.

Over 40 industry exhibitors participated, including Lenzing. The TENCEL™ denim team presented the latest sustainable wash wardrobe, bringing new concepts and trends to life in collaboration with nine domestic denim mills. In addition to application innovations, the entire collection is processed with sustainable wash techniques. The resulting line includes outfits spanning from workwear to casual lifestyle clothing.

Read more on Carved in Blue.


This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL™ Lyocell and Modal to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.tencel.com.

\